Kid’s Unlimited Play PS Collection

Project: Kid’s PS Collection Who: IKEA Global HQ (SE) What: Kid’s Interior & Furniture Time: 12 weeks Brief Assessing the functionality of children’s products while creating opportunities for creativity and learning. Develop a CMF (colour,...

Vision 2020+ Environmental Scan

Project: Vision 2020+ Global Scan Who: WAGGGS Global HQ (UK) World Association of Girl Guides & Girl Scouts What: NGO, Education and Voluntary Time: 12 weeks Brief To carry out a Global Trend Scan for a Vision 2020+ to support WAGGGS’ strategic planning process....

Global Consumer Segmentation

Project: Global Consumer Segmentation Who: NOKIA Global HQ (FI) + (UK) What: Consumer Insight and Innovation Time: 8 months Brief Expert feedback on existing segmentation and consumer trends vision. Development of a coherent customer driven ‘Visual Lifestyle Tool’ to...

Trend & Colour Strategy

Project: Trend & Colour Strategy Who: Sony Design Centre (UK) What: Consumer Electronics Time: 5 months Brief Developing a Global Trend & Colour Strategy serving design, marketing and branding team. Pinpoint creative and strategic directions both short (1-2...

Tomorrow’s Home Entertainment

Project: The Future of Home Entertainment Who Sony Design Centre (UK) What: Consumer Electronics Time: 5 months “The future of the home entertainment industry” Brief A holistic qualitative study of both short and long-term global trends – investigating their possible...